The Official Blog of truDigital Signage

Tag Archives: profits

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How Informative Digital Signs Pay Off

How Informative Digital Signs Pay Off

Digital signage often comes with a single goal: To sell a product. However, apart from their outstanding ability to drive sales and attract new customers, digital signs can be utilized as an effective way to inform. Informational digital signs are becoming increasingly popular among businesses around the world. They can help better communication in corporate settings, or increase brand awareness and exposure.

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How Digital Signage Will Lower Your Operating Costs

How Digital Signage Will Lower Your Operating Costs

For most small businesses, operating costs consist of water, electricity, gas, supplies, etc. What if there was a way to drastically cut one of these bills? Think about the signage you currently have in your store. If it’s backlit by incandescent bulbs, you could be spending too much on electricity. Sure, there are florescent options, which offer some energy savings, but many florescent bulbs take time to warm up, and offer a drab backlight when compared to the sharp, polished look offered by digital signs.

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Light at the End of the Tunnel

Light at the End of the Tunnel

We can all agree that the economy looks bad. Unemployment is up, and profits for many companies are thinning out or disappearing altogether. It’s depressing out there. Some business owners will simply resign themselves to their fate, and hope the economy begins to pick up. But there are things business owners can do to drum up their own business. Instead of standing idly by while these intense economic waves crash against their life’s work, these owners take action to boost their sales and increase their brand awareness. Digital signage can be an innovative and eye-catching way to do just that. Countless businesses of all sizes are investing in the technology for use in their brick and mortar locations. Digital signage works. And luckily, it doesn’t have to break the bank.