Tag Archives: new menu
Showcase Your Brand on Your Terms
Digital signage provides the ability to showcase your brand on your terms. You are in complete control of the content without the limitations that go along with traditional marketing materials such as posters, flyers, pamphlets, etc. It goes without saying that these outdated marketing platforms don’t support moving text, video, flash, html, or RSS, and they certainly don’t connect to the internet. Digital signage removes these limitations and puts tools in your hands to increase brand awareness and positive perception.
One of the first communication pieces a customer will encounter when entering a retail business is a menu board displaying products and pricing. Most menu boards are little more than bland, printed posters that can be rendered useless by price changes and promotions. But recently, other options have become available. In our technologically primed society, an increasing number of corporations are going digital.
Several high-profile companies like Burger King and Costco have recently begun incorporating these sleek, next-generation devices in their stores. The result is a clean, color-rich, professional look that can be altered without costly printing fees.